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Kelley Blue Book Awards

Kelly Blue Book Best Brands

The Best Brand and Best Luxury Brand trophies are the most coveted awards handed out at the Best Resale Value Awards presentation held annually on the eve of the Los Angeles Auto Show.

Best Brand: Toyota

This is the second time in three years that Toyota has taken home our Best Resale Value Award for Best Brand. Not surprising, considering Toyota is still recognizable shorthand for “famously reliable transportation.” For 2012 Toyota is rolling out a brand new version of the best-selling car in the country, the Camry midsize sedan, which received one of the five individual Best Resale Value Awards claimed by Toyota vehicles this year. Toyota’s isn’t the flashiest or sportiest showroom in the auto mall, but it remains among the busiest, demonstrating the importance of quality when it comes to the second-largest purchase in most buyers’ lifetimes.


2012 Toyota Camry Review

By Editorial Staff

KBB Expert Rating: 7

America's top-selling passenger car for the past nine years, the Toyota Camry receives a major overhaul for 2012. While the seventh-generation of the front-drive sedan retains its midsize status, a new look, new features and an even more people-focused personality are all aimed at infusing its well-honed practical persona with a new measure of emotional appeal that Toyota hopes will curry favor with younger buyers. Available in L/LE/SE/XLE trims with four-cylinder and V6 (SE/XLE) gasoline engines as well an impressively redone Hybrid variant in LE/XLE variations, the 2012 Toyota Camry will need every edge it can muster as it takes intense challenges from perennial arch-rival, the Honda Accord, as well as formidable foes like the Ford Fusion, Hyundai Sonata, Nissan Altima and also-new-for-2012 Chevrolet Malibu.


2012 Toyota Tacoma Review

By Editorial Staff

KBB Expert Rating: 6.5

America's best-selling compact pickup just keeps getting better, which is bad news for the competition, but great news for lovers of the 2012 Toyota Tacoma pickup. With the Ford Ranger no longer offered, the Tacoma's biggest competitor has been removed from the race, leaving a lot of room for potential new customers. Those who do migrate toward the 2012 Toyota Tacoma pickup will find a robust near-mid-size pickup truck with a wide range of trims, engines, cabin configurations and packages. Larger than either the GMC Canyon or the Chevy Colorado, the 2012 Tacoma is more in line with the mid-size Ram Dakota and Nissan Frontier when it comes to dimensions, but there is no comparing the resale and reliability ratings of the three, because the 2012 Toyota Tacoma compact pickup truck runs away with the honors.


2012 Toyota FJ Cruiser Review

By Editorial Staff

KBB Expert Rating: 6.5

The 2012 Toyota FJ Cruiser SUV is the modern take on the classic FJ40 Land Cruiser sold round the world from 1960 until the early 1980s. Whereas most original rugged off-road SUVs have morphed into luxury chariots capable of going – but rarely taken – off road, Toyota's FJ Cruiser off-road SUV is built for one thing and one thing only: to take you places no car-based crossover dare shine its headlights. Of course, unlike the Jeep Wrangler, you can't remove the FJ's top, and its awkward dimensions and styling create some serious blind spots, but FJ loyalists dismiss this as nitpicking and perhaps they are correct. Based on the Toyota 4Runner SUV platform, the FJ Cruiser is a unique package unlike anything on the road. Its closest rivals are clearly the Jeep Wrangler, Nissan Xterra and to some extent, the 4Runner itself. Offering a wide variation of options that do more than just look rugged, the 2012 Toyota FJ Cruiser SUV can be equipped to tackle all manner of off-road obstacle courses. 


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